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Is SEO Dead? Maybe, But Not At SaaStr. Our Search Impressions Are Up a Stunning 5x in Last 12 Months!
A transparent look at what’s really working in B2B content marketing in 2025 Bottom Line: While everyone’s declaring SEO dead and pivoting to AI-generated content farms, we took the opposite approach. The result? 33.6M search impressions annually, 5x growth in 12 months, and complete category dominance in B2B SaaS search. The “SEO is Dead” Narrative…
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Blog Posts, Marketing
The AI Marketing Revolution: Key Insights from G2’s CMO on How B2B Buying Has Forever Changed
From the new SaaStr “Swapping Notes” podcast series – essential listening for every B2B founder and marketing leader navigating the AI transformation The AI Marketing Revolution: Key Insights from G2’s CMO on How B2B Buying Has Forever Changed From the SaaStr “Swapping Notes” podcast series – essential listening for every B2B founder and marketing leader…
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Blog Posts, Q&A
Dear SaaStr: What Are The Top Red Flags for VCs When Deciding to Invest in a Startup?
Dear SaaStr: What Are The Top Red Flags for VCs When Deciding to Invest in a Startup? When VCs evaluate startups, there are definitely some red flags that can make them hesitate—or outright pass—on an investment. Here are the key factors that are often considered “bad” news: 1. Weak Founder or Team VCs invest in…
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Get EXCITED for SaaStr Annual 2026! May 12-14 in SF Bay!
"SaaStr is the largest community of people who like enterprise software on the planet. It’s a great community of people trying to build companies and learn from one another. It’s pretty amazing to see."
Aaron Levie, CEO and Co-Founder of Box
"If you really want to be good at building up your company, read SaaStr."
Eric Yuan, CEO & Co-Founder of Zoom
"SaaStr is the undisputed thought leader in how to build SaaS businesses. Jason is legendary."
Lew Cirne, CEO of NewRelic
"SaaStr is the undisputed thought leader in how to build SaaS businesses. Jason is legendary."
Lew Cirne, CEO of NewRelic
"SaaStr has pulled the entire SaaS community together in a powerful way."
Scott Dorsey, CEO of ExactTarget
"SaaStr is definitely the largest collection of people who like enterprise software — on the planet."
Aaron Levie, CEO and Co-Founder of Box
"SaaStr’s all about helping the younger founders be successful."
Phil Fernandez, CEO & Co-Founder of Marketo
"SaaStr is my peeps."
Dharmesh Shah, CTO of Hubspot
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Popular Q&A
Dear SaaStr: What Is the Playbook for a Successful Customer Success Team?
Dear SaaStr: What Is the Playbook for a Successful Customer Success Team? A good playbook for customer success is all about driving retention, expansion, and customer happiness while making it scalable: Hire Truly Product-Savvy Customer Success Managers at First Focus...
AI at Scale: 8 Learnings from monday.com Co-Founder and Co-Ceo Eran Zinman
monday.com Co-CEO and Co-Founder Eran Zinman recently sat down with SaaStr CEO and Founder Jason Lemkin to share his insights on their journey, including how they’ve leveraged AI, maintained growth, and expanded into multiple product lines.
The 2025 SaaS Vibe Check: What Founders Need to Know Right Now with SaaStr CEO and Founder Jason Lemkin
SaaStr CEO and Founder Jason Lemkin did a vibe check into the state of SaaS, AI, venture funding, and the rollercoaster of building a business in 2025.
Dear SaaStr: Can an Entrepreneur Back Out of a Signed Term Sheet Without Damaging Their Reputation?
Dear SaaStr: Can an entrepreneur back out of a signed term sheet without damaging their reputation? In my experience — Yes, probably. As a founder, you can back out of a term sheet if something is off, or even if you just get another offer you prefer. There is a lot...
How To Reverse-Engineer a $100M Exit: SaaStr on My First Million Pod
How do you reverse-engineer your first million as a SaaS startup founder? SaaStr founder and CEO Jason Lemkin chats with Sam Parr on the popular YouTube channel and podcast My First Million about what’s required to make it on the map for a $100M exit and then reverse engineers the steps to get there.
Rule 1: New minimum is $400K per employee
Rule 2: Go multi-product
Rule 3: Your second product must be bigger than your first product
Cheat code: Double your prices
Rule 4: 30% of your revenue is international
Rule 5: Localize your product
Cheat code: Remove friction
Rule 6: 100% net revenue retention
Rule 7: Don’t raise double digit millions
Dear SaaStr: What Was the Toughest Rejection You Ever Had in Sales?
Dear SaaStr: What Was the Toughest Rejection You Ever Had in Sales? The hardest rejection I’ve had in sales was around renewals. Especially ones I thought we really had earned. But still lost. In particular, in the early days of EchoSign / Adobe Sign, we had a...
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